Topic Reading-Vol.2389-10/26/2018

MEL School 三鷹


〒180-0006 東京都武蔵野市中町2-3-5 IIHA武蔵野1階

電話受付/月〜金 9:00-18:00


Topic Reading-Vol.2389-10/26/2018

英語で世界を知ろう!Topic Reading

2018/10/26 Topic Reading-Vol.2389-10/26/2018

Dear MEL Topic Readers

Online sellers ‘pay for positive reviews’

Which reviews do you usually check when you buy something, user reviews, professional reviews by a consumer organization or magazines, or promotional reviews from the seller? Nowadays, many buyers of products or services tend to look at reviews by other buyers and users on the Internet because it is so easy to access and seems more dependable than other reviews. In particular, the star rating, a rating by stars usually 1-5, has become so influential in online marketing because it’s easy and simple. But how much do you rely on or trust such reviews? Sometimes, you may find quite polarized reviews that have only very good and very bad and none between. In other times, you may see only a few extremely positive reviews but no other reviews at all. Are these reviews trustworthy?

Enjoy reading and think about how you would make use of this convenient online reference tool.

MEL School 三鷹
住所 〒181-0013 東京都三鷹市下連雀3-33-13 三鷹第二ビル101
営業時間:電話受付13時~18時 定休日:日曜日